Illuminating the EHS Marketing Path
for Maximum Growth and Impact

by Christopher Collier

BY CHRISTOPHER COLLIER

What you'll discover
when watching Christopher's story

Meet Christopher Collier - Vice President of Marketing @ EHS Insight

Christopher Collier is the Chief Marketing Officer (CMO) at EHS Insight, a leading provider of environmental, health, and safety (EHS) management software solutions. 

With a background in digital marketing and a passion for technology, Christopher drives EHS Insight’s marketing strategy, focusing on enhancing customer engagement and brand awareness. 

Christopher is dedicated to helping organizations achieve compliance, mitigate risks, and streamline EHS processes through innovative software solutions.

His team has built a strong online presence for EHS Insight. He believes in creating inspiring content that positions EHS Insight as a thought leader.

Christopher’s leadership ensures that EHS Insight continues to deliver cutting-edge solutions that meet the evolving needs of the industry all over the world.

Check out Christopher Collier's thoughts on content marketing

When it comes to approaching go-to-market for different customer segments, Christopher shares:

"Small to medium business, mid market, and enterprise. And that's a matter of aligning your messaging with your target audience."

He also shares which metrics he focuses on in marketing:

"Some of the key the KPIs I'm looking at is, of course, the amount of MQLs that a particular channel is bringing in and what the cost is."

Get exclusive business growth tips from our top thought leaders

Subscribe and get weekly tips on growing your successful business.

What have you learned from this interview?
Leave a comment below.