Scaling Marketing at a
Fast-Growing Travel Startup

BY MARTIJN SCHEIJBELER
RVshare

What you'll discover
when watching Martijn's story

Meet Martijn Scheijbeler

Meet Martijn Scheijbeler - Senior Vice President of Marketing @ RVshare

Martijn Scheijbeler is the Senior Vice President of Marketing at RVshare, the largest online community for RV renters and owners and a peer-to-peer RV rental marketplace connecting RV owners with outdoor enthusiasts. 

With a communications degree focused on building digital products, Martijn has a passion for growing consumer web and mobile products through digital marketing channels.

Over the past 15 years, Martijn has worked in various industries including food delivery, travel, education, and publishing. He joined RVshare because he was attracted by the opportunity to build a product and service in the travel industry that people enjoy.

As SVP Marketing Executive at RVshare,  Martijn leads the company’s marketing strategy & execution.

Martijn and his team help RV owners rent out their vehicles to travelers, facilitating the entire process from browsing to booking and experiencing the outdoors.

Check out Martijn Scheijbeler's thoughts on content marketing!

When it comes  to  acquiring new customers, Martijn shares:

"For new customers, it's much more about educating them. Explaining how features work, explaining how the process works - that is what new customer acquisition efforts are focused on."

He also shares about the importance of branding in his industry:

"The more fragmented the space is, the more important having a well-known brand helps. The only way you really stand out is supply and brand"

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