The untold story of Account-Based Experience: susann beermann's insightS
by Susan Beermann
Please note: This interview features Susan Beermann back when she was the Chief Marketing Officer of ContentStack.
What you'll discover
when watching Susan's story
Meet Susan Beermann - Chief Marketing Officer @ Contentstack
Susan is an expert in bridging marketing metrics and business growth. Moreover, she emphasizes the importance of brand building as an integral marketing element and its role in driving successful campaigns.
At Contentstack, Susan is committed to integrating modern technologies like AI into their products and marketing efforts to enhance productivity and content velocity.
Susan also spearheads the narrative around headless CMS (Content Management System) and the delivery of content experiences that are consistent, data-driven, and at scale.
Her expertise in account-based marketing and brand-building positions her as a thought leader in the industry.
Check out Susan's thoughts on content marketing
When it comes to building your foundation for marketing, Susan shares:
She also shares why buyer personas are important:
Get exclusive business growth tips from our top thought leaders
Subscribe and get weekly tips on growing your successful business.